FAQ

Questions, answered.

BILT AI is the outbound revenue platform — it runs LOI blasting, cold email, SMS, and AI follow-up from one pipeline to turn cold data into booked appointments. This FAQ answers the most common questions about the platform, the channels it runs, and getting started, organized by topic.

About BILT AI

What is BILT AI?

BILT AI is the outbound revenue platform behind a family of software, led by BILT CRM. It runs the acquisition machine — offers, cold email, SMS, and AI follow-up — so deal-driven businesses generate their own pipeline instead of buying everyone else's leftovers.

Who is BILT AI for?

Real estate investors, wholesalers, and agents today (live in BILT CRM), with home-services and cold-outreach verticals on the waitlist. Any business that closes deals through outbound.

Where do I sign up or pay?

Checkout and onboarding live on BILT CRM at biltcrm.com. Every “Get Started” button routes you to the right funnel for your business type.

What's the difference between BILT AI and a normal CRM?

Most CRMs store leads and wait for you to act; BILT generates the pipeline. It pairs the acquisition pipeline with built-in LOI blasting, cold email, SMS, and AI follow-up so cold data converts into inbound responses instead of sitting in a database.

Real estate & LOI blasting

What is LOI blasting?

Sending letter-of-intent purchase offers to large batches of listed properties automatically — comped against a buy box, generated, sent to listing agents, and followed up. It meets sellers who've already decided to sell, flipping outreach from interruption to offer.

Is LOI blasting legal?

Yes. An LOI is a business communication to a listing agent about a property that is publicly for sale — the listing itself invites offers, which makes it materially different from unsolicited consumer marketing.

What response rate should I expect from LOI blasting?

Plan for meaningful agent engagement on a low-single-digit percentage of LOIs sent. At 500–1,000 offers a week that still produces consistent negotiations. The follow-up, not the first send, turns that rate into closed deals.

Cold email & SMS

Does cold email still work in 2026?

Yes, but only with proper infrastructure. The 2024 bulk-sender rules killed lazy blasting and rewarded senders with authenticated domains (SPF/DKIM/DMARC), clean lists, and real personalization. The channel consolidated; it didn't die.

How many cold emails can I send per day?

Per inbox, 30–50/day after a 3–4 week warm-up is sustainable. Scale horizontally: ten warmed inboxes across three domains safely send 300–500/day. Pushing big volume through one inbox is the fastest way to get filtered.

Is cold SMS legal?

It's regulated, not banned. US senders need A2P 10DLC registration, an appropriate consent basis under the TCPA, immediate opt-out handling, and respect for quiet hours. Done within the rules it's powerful; outside them the per-message penalties make it a serious liability.

AI follow-up

What is AI follow-up?

Software that autonomously works prospect replies — answering questions, handling objections, and booking appointments — then escalating consequential cases to a human. It closes the gap between a reply and a booked meeting by responding in minutes, around the clock.

How much does response time matter?

Enormously. Contact and conversion rates collapse within minutes of a reply — answering in 5 minutes versus 30 can change connect rates by an order of magnitude. The first credible, responsive party usually wins the deal.

Will prospects know they're talking to an AI?

Well-configured AI follow-up reads like a sharp assistant — short, specific, on-topic. What prospects notice is getting their question answered in two minutes instead of two days, and that responsiveness is the experience that wins the deal.

Getting started

How fast can I be up and running?

Most operators send their first batch within the first week — the setup is your buy-box formula, your markets, and your sending identity, then the machine takes over. The BILT CRM team handles onboarding for the real estate vertical at biltcrm.com.

Do I need my own lead lists?

Usually yes — bring data from county records, list providers, or skip-trace tools. BILT is the engine, not the list broker. The mature setup is to rent the data and own the outbound system that works it.

Can I try the tools for free?

Yes. The free calculators — 70% rule, BRRRR, LOI deal-flow, cold email ROI, speed-to-lead, and more — are open at /tools with no signup. They model the same math the platform runs.

Keep exploring

Still have questions?

The fastest answer is to see the machine run on your business.